Baguettaboutit is a food truck & sandwich concept founded by four Chapel Hill men in May 2011. This tasty sausage-in-a-baguette was nameless until KLP Designs stepped in and coined the name ‘Baguettaboutit’. After 9 months in operation, Baguettaboutit ranked #1 in talked-about Triangle restaurants on yelp.com. Now it’s 5 years old and one of the top Triangle food trucks recently featured on Food Network. In addition to name creation , KLP Designs executed the truck wrap and sandwich bag design, website design, promotional posters & print advertisements, social media marketing plan & execution, press releases & PR efforts.

Scope of Work:

  • Logo name and design
  • Sandwich names
  • Website concept, design and execution
  • Collateral and marketing materials, 2011-2015
  • Truck design and production; Brick & Mortar signage design and production